
Beyond Digital
![]() Sign painted bevelled letters | ![]() Laser engraved skateboard | ![]() Sign painted 3d letters with cast shadow | ![]() 23kt gold bevelled letters mounted behind reverse painted glass |
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Tools used:
Illustrator, Photoshop, Lightroom, Lighting and Photography, Sign Writing, Gold Leaf
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The aim of this project was to explore the techniques available to me while at university that went beyond being purely digital. In the process I spent a lot of time with the technicians on the university campus to learn about a variety of techniques that I could later incorporate into the designs. I also went away and learned the basics of signwriting and gilding in order to show that as a student you don't have to limit yourself to the skills that are available to learn on campus.
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The approach I took during this project has helped to shape the way that I design. I see digital design as a tool within the process designing rather than being the entire design process. Sketching and idea generation can be achieved much more quickly with a pencil and paper before committing anything to digital. Something as simple as taking a photograph of an interesting texture that can be used later in a digital vector graphic can help to give the resulting design an edge or sense of realism that digital alone might lack. I hope to keep integrating analogue and digital methods in my future work.
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